In App Purchase now available for free iPhone apps

October 15th, 2009 by Ben

We got a message from Apple today letting us know that In App Purchases are now available for free iPhone apps. That means it’s no longer necessary to create a “lite” version of a game — a developer can create an app, make it available for free, and then let people buy an upgrade to the full app, all from within the game.

We’re still nervous about the lure of nickel-and-dimery with in-app purchases, but if used properly the potential is huge to offer compelling add-ons for players and help drowning developers stay afloat.

Mobile Crunch posted an excerpt of the message, if you’re interested in Apple’s exact words.

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